Client needs at the heart of our focus
Luxury, Prestige & Speciality
Focus: Fine Fragrance
- Perfumery lives at the intersection of art and science. This industry was built on delivering moments of pleasure with superior craftsmanship.
- Fragrance-first companies must continue personalizing the dream, while bringing memories to life.
Focus: Functional Perfumery
- Fragrance is the unconscious landscape of our daily lives. It serves a dual purpose of reassuring a product's function, while also acting as the primary trigger for repurchase.
- The consumer’s expectations of an enjoyable experience with exceptional performance must be at the heart of the product.
Focus: Scented Environments
- The customer experience can be highly influenced by scent. From a hotel lobby, retail floor or the comforting aroma of one's own home, fragrance can be designed to enhance any desired ambiance.
- There is strong impetus to coupling a brand's value to its space and olfactive signature.